Wednesday, May 25, 2005

Selling to Big Companies

Small businesses often depend on having large companies as their customers. Their relationship forms a kind of business ecosystem.

Any small business owner who has ever had dreams of landing that BIG customer -- the "whale" of the business world -- won't want to miss our latest audio recording from our sister site, SMBTrendWire.com.

Jill Konrath is the founder of a website called SellingtoBigCompanies.com. Recently Jill joined Steve Rucinski and me for a 45-minute recorded Conversation. In it she explains what small businesses need to do to snag that big company as a customer (hint: perseverance is a major factor).

Go here to listen to Jill (streaming or podcast versions available).

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