A Business Trend in the Making

In blogs, an emerging trend is the vertical-focus blog.



Instapundit writes in an article over at Tech Central Station that if he were starting from scratch, he would look around to see what topics are not being covered well by major media and fill the need with a niche blog. He specifically mentions subject matter blogs as a promising area.



Last week, Loic, a French blogging entrepreneur, met with Torsten, who has started Creative Weblogging, a new startup. Creative Weblogging is a business with a series of vertical-focus blogs on subjects such as universities, parenting, gadgets and RFID. Loic had this to say about vertical blogs:

"I think Creative Webloggging, Weblogsinc and Always-on have good times ahead ... and we will see more and more of these blog-based vertical content on-line media."

Based on anecdotal evidence here at Small Business Trends, the number of business blogs alone has grown greatly in the past six months. And even within the category of business, we see more blogs focused on distinct niches (startups, women's business, Romanian business) and specific business disciplines and skills (project management, brand marketing, PowerPoint presentations).